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Vanta OS promo
2025
Launch Film
ScriptingDirectionEdit
Overview
The in-house launch film for Vanta OS — the hero piece in a content world built like a cinematic universe, where the founders are the origin story, the members are the experiment, and the OS is the hero. Its job is to make the knowing-doing gap felt. In a few years everyone will know what to do for their health, and very few will do it consistently.
Role
Scripting, direction and edit — carried in-house, in the brand voice: introspective, ambitious and raw.
The through-line
One message anchors it — Outlive Ordinary. The film sells a system and a culture people want to live inside, not a list of features.